With more than 350 dashboard downloads since our new website launched in March, “7 Helpful Google Analytics Dashboards” has proven to be extremely effective in helping users share analytics data. This follow-up post provides another five easy-to-use dashboards to help you share data with your internal stakeholders.
Blogs are an essential component of an inbound marketing strategy. This dashboard will help you understand which blogs are most successful by page views, time on page and entrances. It will also show where blog users come from and what they looked at once they leave your blog.
To use this dashboard, import it from the link in the dashboard title and edit each of the widgets so the filters reflect your blog’s URL path.
This dashboard is great for webmasters and SEOs who want to understand page load times on your site. It will break down load times for both desktop and mobile, new users and returning users and load time by page and country.
Since page speed plays a large role in user experience and SEO, it’s important to monitor on a regular basis. I recommend emailing this dashboard to yourself on a weekly basis to stay on top of any spikes in page load times.
Recruitment Area Awareness
Some admissions offices have very specific goals to grow student recruitment in different regions, both around the country and internationally. This dashboard is the first step in monitoring traffic from your target regions.
In this dashboard, you will find a geo map next to a table view of where your site receives the most traffic. I have included several regions as examples, but you can edit this dashboard to match your admissions goals.
If you have two pages on your site driving users to similar goals, this dashboard can quickly determine which page is more effective in driving goal conversions. By no means does this replace content experiments within Google Analytics, but it does allow you to glean high-level insights without the same resource investment as a content experiment.
To use this dashboard, import it from the link above and replace the widget filters with the URL of your page A. Additionally, if you have custom events and navigation tracking established, edit the filters with your corresponding event categories. Repeat the process with page B and begin your comparison.
Hopefully these dashboards and the dashboards in our previous post are helpful for your web analytics. Have a favorite dashboard you haven’t seen yet or a dashboard you would like to see? Let us know in the comments below.
